Plain English services
Jargon, business speak and creative language certainly have their places in writing. However, when you are trying to inform the public or get people to do something, the simplest writing is often the most effective. Plain English is not about dumbing down; it is about being clear and straightforward. I will write text on your behalf or edit something you have already written.
“Thanks for all your help making our new guidelines so much easier to read and digest. Your work took our rambling thoughts and tidied them beautifully into headings and bullet points in a way we just couldn’t have done without you. THANK YOU!” Alex Smith, on behalf of NCT Warwickshire Central
“Lisa excels at writing thought provoking, well researched articles that are perfectly relevant to our target audience. She is able to put across complex ideas in a relaxed and engaging way.” Emma Clarke, Editor, NCT Warwickshire Central
“I recently turned to Lisa for help with my website. She took my words and like magic turned them into something so professional overnight! I would highly recommend her. She really understood what I was trying to convey and I’m thrilled with the result!” Harriet Saxton, business owner, Harriet’s Healthy Kitchen
What do you get with my plain English service?
I can offer you a fresh and professional pair of eyes, trained by the Publishing Training Centre, the Chartered Institute of Editing and Proofreading (previously known as the Society for Editors and Proofreaders) and Plain English Campaign.
Whether it’s writing something from scratch or adapting something you’ve already written, I’ll work (usually in Word) to meet your requirements. For online text, I can also contribute to your user testing and quality assurance processes.
Together, we can make your words work hard so your readers don’t have to.
What my plain English service will give you:
- Text that gets straight to the point
- Language that is easy to understand
- Clear messages that people can act upon
- A reduced word count, if needed
Examples of things I write or edit:
- Business reports
- Marketing materials
- Public information
- Public sector documents
- Bids and tender documents
- Summaries of longer documents
- Guidance documents
- Training materials
- Child-friendly versions of reports